counterfeit

2

Even Pirates Need Branding

http://www.samflemming.com

This great post over at Sam Flemming's China Word of Mouth Blog details how the fad of Open Source Marketing (whereby big companies save tonnes of coin getting the masses to do work they should be paying professionals for) has extended to the Chinese pirate DVD market.

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Ryan's picture
Hao'd by Ryan 2 years 9 weeks ago- – Made popular 2 years 8 weeks ago
Category: General   Tags:
4

The Empire Strikes Back: Fighting Piracy in China

http://www.nytimes.com

This AP article, via The NY Times shows that companies, after years of fighting an uphill battle, are getting smart in the battle to stop product piracy in the Middle Kingdom.

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chinanews's picture
Hao'd by chinanews 2 years 22 weeks ago- – Made popular 2 years 21 weeks ago
Category: China News   Tags:

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