marketing

2

A 'Branding Conference' Not About Branding

http://www.danwei.org –

An executive at a leading branding agency vents his frustration at a Shanghai conference that was reputed to be about branding, but was continually off-topic.

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zhangbohan's picture
Hao'd by zhangbohan 1 year 50 weeks ago- – Made popular 1 year 50 weeks ago
Category: China Business   Tags:
2

Even Pirates Need Branding

http://www.samflemming.com –

This great post over at Sam Flemming's China Word of Mouth Blog details how the fad of Open Source Marketing (whereby big companies save tonnes of coin getting the masses to do work they should be paying professionals for) has extended to the Chinese pirate DVD market.

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Ryan's picture
Hao'd by Ryan 2 years 9 weeks ago- – Made popular 2 years 8 weeks ago
Category: General   Tags:

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